Immersive summer celebrations
Booking.com
The Challenge
To create a corporate event that would unite colleagues for a memorable and inclusive celebration. We needed to shape an experience with enticing themes to encourage attendance and engagement with internal social channels, as well as provide a wide range of entertainment for a diverse audience demographic.
The Solution
We created four unique summer experiences which encouraged interaction between colleagues, reinforced the values of Booking.com and shaped memorable moments within immersive environments. Standout moments included a secret jungle ball pit photobooth, a graffiti wall, and a flash mob.
The Results
- Increased attendance year-on-year
- Uplift in social posts
- Reduced budget from previous year
- 98% positive delegate feedback