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Escape to the Cape incentive trip


The Challenge

To motivate and drive sales of Samsung Galaxy S8 devices within UK retail stores across Vodafone, Three and Carphone Warehouse. Our task was to create an aspirational reward and recognition programme which, aligned with the USPs of the Samsung devices, resulted in unforgettable moments for top performers with activities that would both surprise and delight.

The Solution

We planned and delivered a trip of a lifetime – Escape to the Cape. The top performers across the retail estate were rewarded with an unforgettable trip to Cape Town, South Africa, packed with unique and exciting activities with the three channel groups travelling out consecutively. The experience cemented future brand loyalty with an aspirational and inspirational brand experience campaign and destination.

The Results

All work
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