Project focus

Live event + Corporate event

BT Security Advisory Board

3D isometric vector illustration of a city skyline lit in purple and magenta tones
Two men seated on stools during an interview in front of a BT branding wall with a padlock design surrounded by greenery
A person holding a dark blue portfolio folder with gold embossed letters spelling SAB
Modern glass office skyscrapers reflected in the water of a city harbor under a blue sky

A premium forum designed to deepen engagement among senior security leaders.

  • Venue Find
  • Art direction & visual system
  • Experience strategy & concepting
  • Event production & management

Overview

BT wanted to reimagine its annual Security Advisory Board meeting to create a more engaging, valuable experience for senior leaders and industry experts.

The event needed to provide a secure peer network where members could access advanced insight into strategy and innovation, while also creating space for meaningful discussion and direct engagement with senior stakeholders.

With a high-level audience, the experience needed to strike the right balance between valuable content and premium networking, creating a trusted environment where peer-to-peer interaction could happen naturally.

3D render of BT SAB plant wall
Illuminated padlock prop being prepared for the BT Security Advisory Board event
SAB Security Advisory Board event branding in a purple and blue gradient

Solution

Creating space for insight and connection

We curated a one-day event in London, combining keynote and guest speakers with branded assets, presentations and video content. Key topics, including AI, Quantum and Multi-Cloud, were highlighted to spark discussion on their future impact in cybersecurity.

Attendees were invited to explore new ideas, adopt best practices, and trial upcoming initiatives within their organisations. A secure networking session followed, held at an exclusive London penthouse with views of the Thames, allowing senior peers and board members to connect.

Filming an interview at the BT Security Advisory Board event
Guest holding a branded SAB Security Advisory Board notebook
Canary Wharf skyline and modern office buildings in London
Chef plating a fine dining dish for guests at the BT Security Advisory Board event

Outcomes

Elevated the SAB into a premium, high-value experience

  • Strengthened relationships with C-suite and senior decision-makers
  • Enabled knowledge-sharing and validation of security strategies
  • Established a trusted peer network under Chatham House rules